Terms of Service

Our commitment to transparent business practices and your rights when engaging our services.

1. Scope of Crafting Clicks' Services

Crafting Clicks offers the following services:

• Core Web Services – Website design, front-end and back-end development, UX/UI design, and code hand-off.
• Performance Audits – SEO, CRO (conversion-rate optimisation), LPO (landing-page optimisation).
• Digital Marketing – SEO implementation, PPC ad-buy & account management, content marketing (blog, copy, social), email marketing automations, and other digital marketing campaigns as agreed in a Statement of Work (SOW).

Each service will be defined in a separate Statement of Work (SOW), which allows for flexibility in adding or removing services without modifying the master agreement.

2. Special Terms for Specific Services

Digital marketing services involve unique considerations that require special provisions:

• SEO Services – Crafting Clicks makes no guarantee of keyword rankings, traffic volume, or revenue. Client acknowledges that SEO outcomes depend on third-party factors outside Crafting Clicks' control, including search engine algorithms which may change at any time.
• PPC Services – Client remains the payment method on all ad platforms and is solely responsible for media spend. Crafting Clicks' liability is limited to its management fee.
• Performance Metrics – All KPIs are targets, not guarantees. Results vary based on client cooperation, including timely content approvals, budget allocation, and market conditions. Delays in Client inputs may extend timelines.
• Third-Party Tools/Plugins – Crafting Clicks is not liable for discontinuation, price changes, or defects in third-party software or services.

3. Data Collection and Privacy

Crafting Clicks implements the following data collection tools:

• Google Analytics 4
• Google Search Console
• Google Tag Manager
• Cookie consent banner

We comply with India's Digital Personal Data Protection Act 2023 (DPDP Act), which requires explicit consent for non-essential cookies and a lawful basis for processing personal data. For clients or users in the EU/UK, we also adhere to GDPR/UK-GDPR obligations regarding transparency and data protection.

4. Limitation of Liability

In compliance with Indian law, Crafting Clicks limits liability as follows:

• Disclaimer of indirect/consequential damages, including loss of profit, goodwill, data, or similar losses.
• Total liability cap – Crafting Clicks' aggregate liability will not exceed the fees paid by Client to Crafting Clicks in the six (6) months preceding the claim.
• Force majeure – Crafting Clicks is not liable for failure to perform obligations due to events beyond reasonable control.

5. Refund and Cancellation Policy

• Project-Based Work – A non-refundable deposit (20-50% of the total project cost) is required to commence work.
• Retainer Services – Require 30-day written notice to cancel. Unused hours expire monthly and are not refundable or transferable.
• Ad Budgets – Ad platform charges paid directly by Client are never refundable by Crafting Clicks.

6. Intellectual Property Rights

Upon full payment, Crafting Clicks assigns to Client all right, title, and interest in deliverables (code, designs, copy) except pre-existing proprietary tools or open-source components.

7. Governing Law and Jurisdiction

While Crafting Clicks serves international customers, all agreements are governed by the laws of India. Any disputes arising from or related to our services shall be subject to the exclusive jurisdiction of the Courts of Bengaluru, Karnataka, India.

8. Contact Us

If you have any questions about our Terms of Service, please contact us at samuel@Crafting Clicks.com.